Dawn Banks

• Focus on social media platforms growth and strategy as well as marketing email creation and scheduling. • Responsible for content creation, community management/engagement/building. • Influencer curation • Building brand awareness

• Responsible for social media strategy and management , content creation, community management/engagement/building, and consumer/influencer outreach, and email platform set up, scheduling, and analytics. • Worked with internal teams and department heads on asset creation. • Specialized in influencer curation and vetting. • Ideation for social content as well as community events. • Built business social platforms from the ground up.

• Responsible for all brand marketing, graphic design, social media content creation, as well as consumer/influencer outreach and email blasts. • Worked with international team on e-commerce site functionality and design. • Did community management on owned social posts as well as consumer posts to help build brand awareness and presence. • Also responsible for brand ad creation and management via Meta Business Manager, TikTok, and Google Ads.

• Worked on Creative 360’s team supporting AWS (client) as a social community management agency of record. • Raised quantity and quality of surprise and delight communications by 100%. • Created engagement with customers, Community Builders, AWS Heroes, internal and external brands, and executives across Twitter, Instagram, TikTok and LinkedIn which led to return engagement of 30%.

• Responsible for all communication and engagement with customers across social media platforms • Drafts and posts Instagram stories • Scouts influencers and super fans for outreach and gifting • Manages "Meal Hack" recipes and uploads to website • Escalates customer service issues to Customer Service Team and Quality Control.

•Senior Community Manager for Loot Wear, Marvel Gear and Goods, and Deadpool Club Merc crates. I create and source content for our Facebook, Instagram, and Twitter channels as well as engaged current and potential customers in those channels as well as answering any questions they may have about our crate lines. • Planned and executed social strategy for Loot Wear's Facebook, Instagram, and Twitter to promote growth and engagement. Created social media content for Facebook, Instagram and Twitter with Photoshop and Premier and curated additional content. Assisted with and curated fashion influencer outreach and potential sponsorship/engagement opportunities. Liaison between the Loot Wear and Community teams. • Planned and executed social strategy for Marvel Gear and Goods Facebook page to promote growth and engagement. Worked closely with the brand manager to build engagement and present new and fresh content to help the page grow. Grew by 1,000 followers within 3 months of my new strategy. Created social media content and contests for this crate line's Facebook page. Liaison between Marvel Gear and Goods /Deadpool Club Merc team and Community team. • Proficient in Photoshop, Premier, Final Cut Pro, Social Studio, Hootsuite, Grum, Simply Measured, Talkwalker, Facebook Business Manager and analytics, Instagram and Twitter analytics. I also used Slack for inter company communications. • Provided weekly/monthly social media analytic reports measuring engagement, sentiment, and post performance. • Curated Loot Crate's Spotify playlists for each monthly theme. • Was a regular contributor to the Loot Crate blog, The Daily Crate which included interviews with Loot Wear's Loot for Her artists. When an external artist was used, it was my task to reach out to them and obtain art as well as answers to interview questions about their contribution to Loot for Her that could be presented in an article that spotlighted female artists.

• I managed social media and sourced content for this independent jewelry designer, based in Tokyo, Japan, to help increase their social following and brand awareness. • I also did community management and influencer outreach as well as photo retouching, analytic reports, as well as running Instagram and Facebook ads to gain brand awareness and sales.

• I planned and executed social strategy, sourced content, did community management, and provided photo retouching for a internet personality/influencer based in Los Angeles, California, to help increase their social following and brand awareness. • I also did analytic reports as well as running Instagram and Facebook Ads to gain brand awareness.